When I started the process I looked at the name and also what they did. As I was thinking about different themes, looks, and feels I started to imagine it in my head. I need to come up with a logo that would fit this company, and serve well in different types of media. I looked at how it would print, display in a web page, and also could I use it to base a scheme of a website off of it.
Then when I started to process the ideas for the web design in my head. I need navigation links, content, a form, and some general information about the company. I need to design a site that could accommodate a beginning user all the way through an advanced user. Something that would be easy to navigate, and would not take too long to get to where you are going. I also wanted it to be appealing to the eyes and easy to read and follow.
I then need to create a CSS to attach to it. I need to decide how many sections I was going to need, how many I want those sections to look, and layout on the page. At this point is where I start to come up with the colors I want to use, the font I would like to use, and the format. I create a template so I can use it for all of the pages in my site so they all look the same except with different content.
